You will be notified, for example, on the progress of your on-going deliveries or when a workflow is in error. Receive notifications regarding important system activities directly within Adobe Campaign Standard. As such, streamlining localized message delivery is a key part of an effective customer communication strategy for multinational companies companies in countries with multiple languages and companies who want to further personalize their content at the lingual level no matter where customers reside. More and more companies are faced with the challenge of delivering content in multiple languages as they grow at home and abroad. Report on the performance of every delivery down to the language and individual levels. With this Mass Subscription enhancement, you are now able to store subscription information (origin and date) directly in the Adobe Campaign Standard database through the Subscription Services activity in a workflow.ĭefine and execute multilingual Email & SMS deliveries through a single delivery based on your automatically segmented customers' preferred language.
With the same easy-to-use drag-and-drop interface, determining how your email campaign performed against your most important customer segments is easier than ever. With this release, a powerful enhancement to Dynamic Reporting adds access to profile data, enabling demographic analysis by profile dimensions such as gender, city, zip code and age in addition to functional email campaign data like opens and clicks. Templates include content for a variety of use cases to get your email marketing campaigns designed and delivered more quickly, efficiently and more beautifully than ever before.ĭynamic Reporting provides fully customizable and real-time business reports. These customizable templates are industry agnostic, and ready to be used right away. Introducing eighteen brand-new, responsive templates designed in two beautiful themes - Astro and Feather. Import from a URL automatically converts and tracks all links to monitor email performance through Dynamic Reporting. Imported content can be flexibly used as part of a single delivery or at the template level ensuring brand consistency for all related campaigns whether they be workflow-based or transactional messages, and include A/B or multivariate testing. Additionally, you can streamline your creative process by enabling third parties to share content directly through a URL. Import from a URL enables you to quickly retrieve your creative content from a website to build emails for any delivery. Fatigue rules are easily built, but are extremely flexible with capabilities such as counting messages across multiple channels (including transactional messages), only counting specific deliveries, or applying rules to specific profiles.
Fatigue Management allows you to create fatigue rules to manage over-communication with profiles.
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